Natural capital
Conservation and stewards of land to help solve the climate crisis
Why invest in natural capital?
Investing in natural capital means focusing on the conservation of our landscapes, which includes planting trees, restoring peatland, and protecting biodiversity and local ecosystems. These activities create nature-based credits that we believe are integral in solving the climate crisis.
Decarbonisation is just one part of the puzzle to achieving net zero. Even with a path to removing emissions, there will always be residual hard-to-abate emissions that companies should be offsetting.
Growing numbers of companies have net zero targets not only because it’s the right thing to do, but because there are clear commercial advantages.
Demand for high quality nature-based credits is expected to increase in a market where the supply isn’t there yet.
How we’re restoring the UK landscape
Watch our video to see how we’re generating trustworthy carbon credits through our robust investment management and high-quality conservation.
Our approach to natural capital investment
Companies need to offset their emissions authentically and avoid reputational risk. And investors need to invest in the responsible restoration and management of land.
We focus on carbon dioxide removal (CDR) activities which actually remove existing CO2 from the atmosphere and store it in natural carbon sinks for the long-term. Partnering with trusted operators to bring best-in-class conservation and rigorous investment management, we are creating real impact through the generation of high quality carbon credits that are worthy of trust.
Our holistic nature-based approach creates value for all stakeholders and helps investors capture the growth potential in the carbon market.

Trusted carbon credits
Produced by high-quality conservation and land management in the UK through bespoke intervention, locally sourced trees and species-rich woodlands, and a data-led approach.

Multiple layers of value creation
In addition to nature-based credits, targeting predictable and sustainable ancillary cash flows through property restoration, ecotourism, sustainable agriculture and renewable energy.

Community driven
Aligned with the needs of local communities, restoring the natural landscape, creating local jobs, providing open-access areas and avoiding planting on agricultural land.
Our latest report: Net Zero: The Second Stage
UK businesses are making progress towards net zero, but there’s still a long way to go.
Carbon credits – especially high-quality removal credits – are critical for tackling the hardest-to-abate emissions. However, knowledge gaps and mistrust in the market are slowing progress.
We surveyed over 300 UK business leaders to identify the biggest challenges and explore how nature can help rebuild confidence in the carbon credit market.

“We have an opportunity to kickstart a natural capital economy. By focusing on the quality of conservation, investors can target attractive, sustainable returns and accelerate the transition to net zero.”
Jonathan Digges, Chief Investment Officer at Octopus Capital

Meet the team

Jonathan Digges
Chief Investment Officer

Michael Toft
Head of Care Homes at Octopus

Alex Godfrey
Investment Director

Gabi Slemer
Investment Director
News & insights

14 Apr 2025
Could the voluntary and compliance carbon credit markets converge?
Alex Godfrey, Investment Director of Natural Capital, discusses the complexities of carbon credit markets, how Article 6 could improve their integrity, and why the UK market might be leading the way in connecting voluntary and compliance markets.
Coverage in Net Zero

4 Apr 2025
Natural Capital Explained: Understanding its Importance and Role
Our Natural Capital Investment Directors, Alex Godfrey and Gabi Slemer explain natural capital, carbon credits, and the necessity of due diligence.

10 Mar 2025
Octopus and Treeconomy announce the release of satellite-powered due diligence tool for nature-based carbon projects
Outcome of UK space agency's unlocking space for business grant showcases the power of MRV technology for natural capital investments.

6 Jan 2025
Five key developments in 2025 for natural capital in the UK and beyond
Alex Godfrey, our Natural Capital Investment Director, shares five key developments he thinks will reshape markets, restore ecosystems, and align…

4 Nov 2024
Natural capital: a growing priority for responsible investors
Natural capital is emerging as a key investment opportunity. As the impacts of climate change and biodiversity loss grow, the need to preserve and restore natural assets is gaining momentum.

28 Aug 2024
Octopus & Treeconomy awarded UK Space Agency funding
We are pleased to announce that we have formed a new partnership with Treecononomy, an award-winning earthtech startup. Together, we have been…

23 May 2024
We need to talk about carbon offsetting
Octopus’s natural capital strategy aims to generate trustworthy carbon credits through high-quality conservation and land management.

20 May 2024
Restoring the UK landscape to generate high-quality carbon credits
Watch our video to learn how we’re restoring the UK landscape to deliver benefits to all stakeholders, from institutional investors to local communities.

13 May 2024
Octopus launches its natural capital strategy
The Octopus Natural Capital Strategy aims to generate high-integrity carbon removal credits through comprehensive conservation and land management.